Have you ever been so engrossed in a task that you lose track of time? Perhaps when drawing, journaling, reading, surfing, meditating, or running? Chances are if you’ve noticed time dissolving and you felt at one with what you’re doing, you’ve tasted the flow state. Flow, also known as being “in the zone”, is defined as 'an optimal state of consciousness and is a powerful ally when it comes to productivity.

Think about the brands you love. There’s something about them that keeps loyal AF and lining up to buy. They have that special kind of charm that woos you, makes you feel good, and keeps you coming back for more. But how can you cultivate that same level of brand love in your small biz? Take inspiration from the big brands and start now.

You’re a creative human, you know you’ve got bangin’ ideas, but you’re struggling to switch on ‘creative mode’ to make them happen. You’ve lost your creative mojo. Changing up your environment could be an easy way to find here, here’s 4 science backed way’s to do it.

Happy New Year! No matter what your energy is like (high, low, exhausted, excited), we all know how inspiring a great event can be. Pop something in your calendar this month and ease into the year with the confidence to make 2021 a goodie.

When we neglect to pause and reflect, goal setting can be pretty damn tricky. We need a starting point—without this, it’s impossible to know where we want to go. Grab a pen, a fresh piece of paper and some space and start by going inward with these 11 questions before you dive into 2021 goalsetting mode.

When December rolls around, you know it’s a call for celebration. Another year is almost done and dusted. We’ve managed to survive the craziness that is 2020 and can now start to hit the relax button. Keep your sanity with some grounding and thought-provoking events, cos making space to step away from the doing is always a good idea.

Do you take time off? Or do you work through the holiday season? It can be hard for us freelancers to truly switch off and take a break. I made a promise to myself last year to take December off (and I did it), but it took some planning to get there. Here are some tips to help you switch off this holiday season too.

Stuck for gift ideas this holiday season? Support your local biz babes with this round-up of things that our Cool Wow members have in their shops. The perfect gift for someone you really, really like—yourself included.

Anna is inspired by nature, that inspiration lead her to create a full service creative studio who evolve purposeful brands. This is her story.

Launching her Marketing and Comms business right in the midst of the COVID Pandemic didn’t stop Rebecca making waves in the Digital Marketing space. With 10+ years experience, working within the financial services industry. This is her story.

Lauren has a relaxed working style, but don’t be fooled by her calm and collected approach. With brands like Harrods, Portas Agency, The Body Shop, TM Lewin, Saentys, Engine Group, Bonsai Media, PTV (Public Transport Victoria) and QLD Government working with her, you know she has the experience to elevate your brand. This is her story.

As a freelance graphic designer based on the banks of the beautiful Murray River at Echuca Moama Jaynika is a passionate creative, freedom seeker and lover of all things design. Specialising in branding, identity design, brand communication, editorial layout, publication design and print. This is her story.