Blog
Practical advice, real stories and creative tips to help you grow your business on your terms.
10 reasons freelancers fail & how to avoid them
Freelancing sure comes with it’s struggles, but a lot of it comes back to us and the decisions we make. This rapid fire blog shares 10 of the most common freelancer struggles and how they can lead to failure. Plus grab a quick tip to avoid them in your budding business.
The do's and don'ts of freelancer VIP days
VIP days are fast becoming one of my fave ways to work with clients as a freelance copywriter. I love being able to get in and out quickly, deliver high-impact work, and stay 100% focused on one thing at a time (single-tasking baby)! Here are some things to consider if you want to start building day rates into your biz.
Do I need a niche? Plus how to choose a niche as a freelancer?
You’ve probably heard how important it is to choose a niche. But choosing your niche can be overwhelming and confusing. It can bring up fears of feeling “boxed-in” or fears of “cutting-out” clients *which BTW is totally not true*. If you’re wondering what the heck a niche is, before I go on, a niche is simply a focus zone that you can serve (or learn to serve) really darn well. And when you find it, leads, cash and ease shall follow.
How to start and manage a client waitlist
Feeling a little frazzled with the number of enquiries coming in? Or are you booked out for the next 3+ months? It might be time to start a client waitlist.
How to survive your first year freelancing
Starting out as a freelancer is an exciting time, but it comes with some nail-biting moments. You’re learning how to market yourself as a business, navigate client relationships and manage your cashflow.
Three big lessons after three years of freelancing
Three years ago I said sayonara to being an employee and lept into full-time freelance life. I’d been picking up freelance copywriting jobs while in a marketing manager role, and when things got a little stagnant and I had no more room to grow, I knew it was finally time to make my side-hustle my full-time job.
7 ways a creative community can help your freelance business thrive
No matter what stage of the freelance biz journey you're in, there is always another question to answer or challenge to overcome. With a solid crew by your side they are so much easier to overcome.
6 benefits of working with freelancers
It’s no secret - the freelance economy is on the rise. The workforce is changing. So why are more businesses and marketing managers looking to freelance workers to get the job done? Here are 5 compelling reasons why we freelancers are the future of work.
Essential ingredients to make working from home productive
Why rules, routines and rituals are essential to help you get through your to-do list and be productive when working from home. Advice from freelancers who do it on the daily.
How to prove yourself as a new freelancer
How can you build your reputation and prove yourself as trustworthy - even with little to no experience? Here are some of the most common challenges new freelancers face and how to overcome them.
Should you ditch the title “freelancer”?
I’ll happily call myself a freelancer when introducing myself, but I recently discovered that a lot of other creatives are hesitant to do so. In this blog, I’ll unpack what a freelancer is (spoiler alert…you probably are one) and help you determine if the word “freelancer“ could be holding you back.
7 holiday season survival tips for freelancers
Holidays are the best…until you realise your clients have stopped booking work with you and your cashflow is drying up. Ahh the life of a freelancer. Here are a few tips to help you cruise through Christmas and the silly season and avoid that panic button come January.